CS Gas and Mechanical SEO Case Study
51% Traffic Increase with 75% keywords on Google
SEO Case Study
CS Gas & Mechanical Services, with over 15 years of experience, provides expert commercial and domestic building services across Greater London and surrounding areas. They approached us to design a user-friendly website and enhance their online visibility through organic search strategies—without relying on paid ads.
Brief / Problem To Solve:
CS Gas & Mechanical sought to enhance their online presence and attract more clients across London and surrounding areas. Understanding the importance of a robust digital presence, we launched a project to design a new website that would effectively highlight their services. The project was executed in two phases. In phase one, we developed a custom WordPress website to showcase their diverse services, from heating and gas installations to electrical and water treatments. Our team crafted SEO-optimized content for each page to engage visitors while improving their search engine ranking. In phase two, we created a detailed SEO roadmap for the next 5 to 6 months to further boost their online visibility. This included in-depth competitor and keyword research, pinpointing growth opportunities and strategies for long-term success.
Our Approach
We divided our SEO strategy into three key phases: 1. Technical SEO – We focused on establishing a strong, well-structured website, ensuring high performance and excellent usability to meet search engine standards. 2. Content Optimization – We created engaging and relevant content tailored to target keywords and landing pages, ensuring users find the information they need. 3. Off-Page SEO – We implemented a comprehensive off-page strategy, including link building, to improve the website’s authority and enhance its Google ranking.
Results
75% of all targeted keywords are now appearing on Google, with the website ranking on Page 1 and Page 2 for several key search terms. – Reactive Boiler Maintenance – Commercial Plant Room Installation – Commercial Boilers London Below, you can see screenshots from Google Search Console and Google Analytics, showcasing the website's overall performance and the steady growth in organic users each month.
Statistics ( 3 Month Comparison )
More Statistics
– Organic website users grew from 138 to 208 – Website inquiries increased by 15 – The website's loading speed earned a Grade A rating on GTMetrix. – 75% of all targeted keywords are ranked on Page 1 and 2 of Google.
Screenshots from Google
